LinkedIn – The Largest & Most Successful B2B Social Media Network!
Tina Reed Johnson, social media manager, talks about the benefits of LinkedIn and why you want to have a presence there. Below is a synopsis of our LinkedIn video in case you prefer reading!
Introductory LinkedIn YouTube Video
So what’s the big deal about LinkedIn anyway, and why should I use it?
Well for starters, it’s the largest B to B network online and it’s the only social media platform in which you can download all of your contacts’ information.
And it’s the place where the decision makers are. So if you have a business, you are looking for a job or career, or are hiring contractors that’s the place you want to be.
You want to be found by your keywords. If you go to LinkedIn and search for Tina Reed Johnson you will find us under the keywords, social media Ventura. Keywords are where you want to be found in case someone is looking for you or a service you provide.
You want to make sure that your profile photo is a headshot of you, and you are smiling because that will increase engagement and connections for you.
People want to know who you are, what you look like, and maybe even a little bit about your personality.
Make sure you have a complete profile.
Again, LinkedIn is where the decision makers are. The audience on LinkedIn, the users there, have the highest average household income of every social media platform.
They aren’t there to mess around, they are there to make money.
Take care, and we’ll see you there!
Here is a PowerPoint slide presentation that you can access as well!
LinkedIn PowerPoint Presentation
Secrets of Making LinkedIn Productive and Profitable
Click here to learn more from LinkedIn’s Help Center.